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#Product hunt stock photos license
#Product hunt stock photos professional

In fact, 67% of online shoppers rated high quality photographs as being “very important” to their purchase decision, according to MDG Advertising. This becomes a real turn-off to audience members. When marketers utilize these obvious stock photos choices, rather than adding an element of visualization to their ad they are actually adding an element of cheesiness. It really makes you wonder, when did salads become so funny? And when did business blazers become so trendy?Īll joking aside, we’ve all seen hundreds upon thousands of images that look like these, and it gets quite old after awhile. Make sure to look at these details to avoid any future legal hassles before designing your beautiful ad.

#Product hunt stock photos license

As you can see in the Pexels License text, this photograph is free and requires no attribution. Take a look at the example below, from one of my favorite places to grab free stock photographs, Pexels. Any stock photographs that are in the PD category are free game to use without a license.

Public domain (PD): If you’re not big into legal jargon and would rather just not mess around with licenses, then this is the way to go.

Here are three categories of stock photography to become familiar with: Lawsuits are costly, timely, and, frankly, not a great way to make headlines for your business… so let’s avoid them completely by learning a bit about licensure types. This does happen in the stock photography world, which is why, first and foremost, when it comes to stock photography it is critical to play by the rules. Avoid getting sued!ĭon’t laugh, I’m being quite serious.

Let’s review some ways you can make sure your use of stock photography is helping and not hurting your marketing efforts. It’s possible you think all stock photos are cheesy and cliché (we’ve all seen enough stock photos of a salesperson in a suit and a headset).īut if you are using stock photography well, it can be surprisingly effective and make for great looking ads. Okay, enough with the history lessons! Nowadays, many people are familiar with stock photography, and some of you can even spot a stock photo when you see one. This means the number of stock photos has increased, too.ĭon’t worry-there are plenty of stock photos that don’t suck. Since 2000, the number of photos taken has grown exponentially as digital cameras and camera phones (remember when we had to make that distinction?) have improved and become more accessible.

#Product hunt stock photos professional

Armstrong Roberts developed the concept of stock photography to help publishers save money on hiring professional photographers for advertising needs. In fact, it was back in the 1920s when H. Stock photography has been around far longer than Instagram and even Google Ads. Stock photography refers to a library of photographs supplied for public use under varying licenses. This makes stock photography a very helpful and important tool for modern day marketers. Whether you’re looking to add a photograph to your Google Display or Facebook ad, it is critical to have a visual element that appeals to your target audience. I hear you, people who just don’t have time to mess around with a fancy DSLR! This is why stock photography can be so helpful for you busy bees out there.

While the creative process of photography can be fun for many, it can also be a time and money eater. I would guess that many reading this post are busy business owners and digital marketers who need a way to run ads without spending half their day in a photography studio. Not all of us have time to continuously be adding to a collection of professional photographs for our business advertisements.